The project was done as part of my work as a Marketing Designer at Sabio

Brief: INTRO Tel Aviv is a mixed-use complex with residences, offices, a concept hotel, and lifestyle spaces. It had an existing visual language and needed a website for its launch.
The challenge: Speaking to very different audiences, from residents to businesses to hotel guests, while keeping one clear and consistent brand, in both Hebrew and English.
What I did: Expanded the brand’s visual language into a full website, giving each part of the complex its own space while keeping one unified look and flow.